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Thanks again for your consideration in this upcoming project.  It’s an interesting topic to take on and we are grateful for the chance to help bring your vision to life. We are excited to introduce our core design strategy, which is based on an evolved look to the traditional 60’s design style.  Our team has meticulously combed through various design trends to create a collection of stylistic looks for you to consider.  The new designs feature a modern twist to the casual 60’s era style.

We realize the importance of staying true to the essence of this era while creating a fresh and modern feel.  Our team has carefully assembled each design to capture the energy and spirit of this era while avoiding any outdated and unappealing elements.  We believe that this approach will lead us down the path to capturing the unique look that will distinguish your project amongst themyriad of documentaries in the marketplace.

CORE DESIGN STRATEGY

animation & motion graphics plan:

Our mood board below showcases the ideas and concepts that helped shape the direction of our core design strategy for this upcoming project.  It’s a visual representation of our research and inspiration, and it captures the essence of an evolved 60’s look which was our main focus.  The mood board features a curated selection of color pallets, patterns, textures and images that embody the spirit of this era and convey a modern and fresh feel.

Mood board

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Logo Inspiration

Our logo ideas are an integral part of our core design strategy for your project.  We feel these inspirations capture the essence of the evolved 60’s look and provide a visual representation of our design ideas for this project.  The logos feature bold, dynamic patterns and unique typography that reflect the roots of 60’s culture with a contemporary feel.

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title sequence inspiration

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Our examples are a combination of works that have both inspired us and ones we’ve come across that align with the direction of this project.  A mix of textured organic documents, headlines and vintage images mixed with clean, classy elements with some macro views of certain key elements and depth of field for more drama.  We would encourage you to imagine various archived footage and pictures in place of the below image treatments, this will help bring our concepts to life and give you a better understanding of our vision.

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Documents, Maps & timelines

For these examples, our collection of folders are comprised of excerpts from previous works and ideas that we’ve come across that are in line with the proposed vision.  We aim to feature a clean but textured visual style incorporation elements of the retro 60’s era.  With these treatments we want to provide a macro view of various documents while playing with depth of field and vignettes. As far as recreating documents we would make them look like the documents and headlines you see in our examples.

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Clean timeline (Archive)

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Photo Treatments

For this section, we are excited to present our photo treatment examples.  These all come from previous projects we’ve worked on and demonstrate a broad stroke of our capabilities, from minimal to maximal design treatments.  These treatments vary in style and approach, showcasing the divers range of techniques and styles that we are capable of.

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3D explainers

If needed perhaps to show locations or inside of buildings we would use a retro textured look to be cohesive with the textured look across the board.

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thank you!

Thank you for taking the time to go through our look book presentation.  Through this process, we hope that some of our work paved a clearer path to your overall vision for this project.  Our goal is to create a design that exceeds your expectations and meets your requirements, and we are committed to working closely with you to achieve this.  We are excited to team up with you again and build, not only a captivation vision, but an impactful project that reaches the masses.
 

If you have any questions or concerns, feel free to contact us.  We’re looking forward to hearing your thoughts and appreciate the chance to work with you again.

CONTACT:

Jody Laraya

Executive Production Supervisor

jody.laraya@illworksstudios.com

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