animation & motion graphics plan:
CORE DESIGN STRATEGY
Thanks again for your consideration in this upcoming project. It’s an interesting topic to take on and we are grateful for the chance to help bring your vision to life. We are excited to introduce our core design strategy, which is based on an evolved fun, factual design style. Our team has meticulously combed through various trends to create a collection of stylistic looks for you to consider.
We realize the importance of bringing factual information to the table while keeping our designs light and fun. Our vision was to keep the viewers learning and engaged while creating this design approach. Our team has carefully assembled each design to capture the spirit of fun, factual style. We believe that this approach will lead us down the path to capturing the unique look that will distinguish your project among the myriad of documentaries in the marketplace.
Our mood board below showcases the ideas and concepts that helped shape the direction of our core design strategy for this upcoming project. It’s a visual representation of our research and inspiration, and it captures the essence of a light hearted and fun look which was our main focus. The mood board features a curated selection of color pallets, patterns, textures and images that embody the spirit of this vision and convey a modern and fresh feel.
Our logo ideas are an integral part of our core design strategy for your project. We feel these inspirations capture the essence of this fun and factual fusion and provide a visual representation of our ideas for this project. The logos feature bold, dynamic patterns and unique typography that reflect the fun, yet scientific roots of education with a light, contemporary feel.
Paper Textured Fun
bright fun 3D
simple photo realistc
info graphics & Explainers
For this section, we are excited to present our 2D and 3D explainer examples. These all come from previous projects we’ve come across and ones we’ve personally worked on that demonstrate the broad stroke of our capabilities. These treatments vary in style and approach. Also in this section are some ideas we had for various types of GFX overlays and text on screen. Our aim is to elevate the classic design to create visually captivating elements that track the elements on screen and the narration over top all while maintaining an engaging atmosphere throughout.
pop up book look
Card stock cutout look
vintage muted look
bubble gum shiny 3D
Composited On screen overlays (Click to View)
Food Themed Info graphics
Documents & Maps
In the case where we need to showcase some documentation we have proposed a few different styles to do so. These styles will be legible to get the message across as well as animated delicately so that it is not like just slapping the document on camera it has a sense of artistic movement to them.
Photo Treatments (if needed)
For this section, we are excited to present our photo treatment examples. These all come from previous projects we’ve worked on and demonstrate a broad stroke of our capabilities, from minimal to maximal design treatments. These treatments vary in style and approach, showcasing the divers range of techniques and styles that we are capable of.
Thank you for taking the time to go through our look book presentation. Through this process, we hope that some of our work paved a clearer path to your overall vision for this project. Our goal is to create a design that exceeds your expectations and meets your requirements, and we are committed to working closely with you to achieve this. We are excited to team up with you and build, not only a captivating vision, but an impactful project that reaches the masses.
If you have any questions or concerns, feel free to contact us. We’re looking forward to hearing your thoughts and appreciate the chance to work with you.
Executive Production Supervisor